Notes from Abroad
Reading About Three Countries Taught Me to Research Any Industry
Before moving to different countries, the author read local literature to gain a deeper understanding of each culture. This approach enhanced their experiences in Thailand, Germany, and China, revealing insights beyond surface-level knowledge. The author emphasizes that thorough research while writing builds trust with clients and improves the quality of the work produced.
Being a Copywriter Means Learning to Play Any Room
Over the years, I have played piano in churches, rock bands, country bands, and folk groups. Each genre has its own vocabulary, its own rules, its own expectations. You do not play a rock song the same way you play a hymn. You do not comp chords for a country singer the same way you solo over a jazz standard. My job as a copywriter is the same.